IndiaAIFounders — 87% of Filipino streaming subscribers say services remain ‘sulit’ despite 12% VAT

87% of Filipino streaming subscribers say services remain ‘sulit’ despite 12% VAT — survey

November 2, 2026 at 09:06 AM

More than four in five Filipino adults who pay for streaming services consider their subscriptions worth the money, despite the additional 12% value-added tax (VAT) imposed on digital services, a survey by Momentum Research found. The August 2026 National Momentum Survey found that 86.7% of Filipino adults who subscribe to streaming platforms consider their payments […]

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