Changan has announced it will be transitioning to a direct operating model in the Philippines. Under the new setup, the Chinese car manufacturer will take full control of the brand’s end-to-end operations, including sales, after-sales, marketing, dealer network development, and customer experience.
The announcement comes a few weeks after the automaker confirmed the end of its partnership with automotive distribution company Inchcape Philippines. Appointed in 2023, Inchcape took over Changan’s distribution in the country, helping build the brand amid the automotive industry’s shift toward electrification.
PHOTO BY Changan
Changan says that the strategic move reinforces its long-term commitment to strengthening its presence in our local market and delivering a more integrated, consistent, and enhanced experience for customers and dealer partners. The manufacturer also expresses its appreciation to Inchcape for its efforts in strengthening the brand’s presence in the country.
OTHER STORIES YOU MIGHT HAVE MISSED:
Toyota postpones TGR Philippine Cup Leg 4 due to NLEX, Habagat concerns
This Mazda RX-7 raffle has a lifesaving cause behind it
The manufacturer also adds that during the transition period, it will be working closely with Inchcape to ensure a smooth and seamless transition with uninterrupted support for customers and dealers, while it establishes its Philippine subsidiary and prepares for the direct operating model’s full implementation.
Since 2023, Changan has pulled off some major launches in the country, including the Nevo Hunter REEV, Nevo Q05, Eado Plus, CS15, and a couple of other models. As the manufacturer takes full control of its local operations, we be look forward to what it has planned for the Philippine market.