Apple has agreed to DRAM pricing at $2 per Gb in the new year, up from $1.50 today. With spiking demand and supply struggling to catch up, things are going to get much worse before they get better.


AI-driven RAM shortages continue
Former Apple CEO Tim Cook called the AI-driven RAM shortages a "100-year flood" that would inevitably lead to product price increases. Those price increases came for nearly every existing product but the iPhone, but then a $100 increase spread across the existing iPhone lineup in September.

A social media post from user @SemiconductorsX shared supply chain data that suggests things will only get worse from here. Apple already pays $1.50 per Gb of DRAM, and it was quoted for 2027 memory from Samsung at $2.00 per Gb.


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