Fall is the season for fashion. Between fashion month, designers putting out their largest collections, the return of layering, and the overall urge to rethink your entire wardrobe, there's a certain energy around getting dressed that simply doesn't exist the rest of the year. I'm not the only one who feels this way, though. Over the past few weeks, I've been out and about more than usual, chatting with editors, stylists, and content creators about the trends everyone is most excited about, the designer buys on their wish lists, and where they see fashion heading. I've gathered their insights and taken plenty of mental notes to share with Who What Wear readers.
What's the tea, you ask? First, fall 2026 is all about corduroy pants and chocolate-brown jeans, which Gigi Hadid and Emily Ratajkowski were already spotted wearing this past week. Brocade, jacquard, tapestry, and embroidered jackets, which we saw a lot on the fall/winter 2026 runways, will be everywhere because they ooze opulence. Color, which had a major moment this spring, will keep dominating, especially in button-down shirts, sweaters, and sporty jackets. And, croc-effect clutches and pumps will remain a staple in the wardrobes of the chicest dressers because they make even the simplest outfit look rich and polished. But that's far from all. Keep scrolling—I've rounded up the 64 items It girls will be wearing and buying in October—and beyond.
Cotton On Women's 90s V Neck ¾ SleeveWho What Wear readers can't stop buying this tee for fall.
AGOLDE Morgan Jeans - RinseThese are giving '90s off-duty supermodel in the best way.
Nordstrom Maddox Ballet FlatNordstrom's designer-passing and best-selling ballet flats now come in a gorgeous burgundy.
J.Crew Women's 1986 Barn JacketTo celebrate the 40th anniversary of J.Crew's iconic Barn Jacket, the brand brought it back in new proportions and 29 styles across women’s, men’s, and kids, from signature cotton canvas to new fabrications, finishes, and embellished interpretations.
Still Here Everyday Mid-Rise Straight-Leg JeansThese jeans are perfect.
celine Small Flair BagI'm 30, and my mom's 60, and we both can't stop talking about this new elegant designer bag.
Uniqlo Cotton Stand Collar ShirtNo one will believe you when you tell them that this shirt is from Uniqlo.
COS Barrel-Leg Pima Cotton PantsA black barrel-leg trouser is always a good idea.
rag & bone Kai Leather Ankle BootsThe elongated-toe design adds a sophisticated touch to any outfit.
Apparis Judie Faux Mink CoatApparis' faux-fur outerwear collection for fall is the best its ever been.
S' Max Mara Midi SkirtEvery It girl's fall wardrobe includes a leather pencil skirt.
Tony Bianco Cherry Pumps - Vino CrocChic.
Vince Satin Scarf-Neck DressIf I were attending a wedding in the coming months, this is the dress I'd wear.
proenza schouler Hex Clutch in EelThis also comes in a gorgeous black-and-white stripe pattern.
Still Here Townes Reversible Plush and Denim JacketStill Here doesn't only make great denim.
AGOLDE Vintage Loose CorduroyReady or not, corduroy pants are about to be everywhere.
Gucci Large Boston Bag With BambooThis bag is so elegant that it made the WWW 100 list for fall 2026.
Aritzia Rae Bomber - LeatherFinally, an expensive-looking bomber jacket for under $600.
ZARA Zw Collection Printed Midi SkirtIt's giving Prada.
Reformation Nolita PumpSleek and sophisticated.
ZARA 100% Wool Oversized JumperThe internet can't get enough of royal purple sweaters—and neither can we.
Ten Applause Satin PantTake a page out of Hailey Bieber's stylebook and pair these with a colored satin button-down shirt.
Isabel Marant Pysma PumpsThese would also look good with sheer tights and a minidress.
PAIGE Dakar Cardigan - Dark Brown MultiThis sweater makes me want to book a trip to Aspen.
AGOLDE Low Slung Baggy Jeans - Brown RiceNeed.
Mansur Gavriel Square Soft V Flats - ChocolateThese are not a want but a need.
The Anteros LiefThe top that every chic dresser wore during New York Fashion Week.
Citizens of Humanity The Taper JeanEveryone from Gigi Hadid to Emily Ratajkowski is wearing brown jeans.
FANE Bra Patent Leather Shoulder BagFane is the handbag brand that fashion people can't stop talking about.
zara High Neck TopZara gets it. Here's a great top for date night.
Bardot Lisbon Faux Leather SkirtAnother polished pencil skirt to add your rotation.
Sophie Buhai Triplet Flamenco EarringsWhen in doubt, opt for onyx earrings.
Open Edit Cotton Blend Track JacketStyle with leggings, capri trousers, or baggy jeans.
Quince Ultra-Stretch Ponte Kick Flare Pants in BlackYes, capris are back.
J.Crew Verona Ballet FlatsWho What Wear editors love these.
MANGO Fine Knit Polo Neck SweaterA wardrobe essential.
STAUD Tyra SkirtThe spring 2027 runway collections are hinting that asymmetrical skirts will soon be everywhere.
MANGO Rounded Toe Leather BootsFashion people are making a case for calf-length boots for fall.
ZARA Zw Collection Water-Repellent Balloon JacketIf you don't own a car coat, this is your sign to.
Madewell The Easy Shirt in PoplinA stripe button-down-with-jeans is a fail-proof fall outfit formula.
zara Mid-Rise Baggy JeansChic dressers know that wearing white jeans is cooler in the fall and winter.
Madewell Lorna Orasay Mules - ForageSuede mules will always be a great addition to your fall wardrobe.
Posse Verity JacketI love a jacket with a long line of buttons.
Reformation Helen Velvet SkirtAt the top of my Reformation cart.
Tory Burch Runway Flat-Top Sunglasses Reformation Rune