I can scroll Instagram, bookmark magazine spreads, and save outfits on Pinterest all I want, but at the end of the day, the best style inspiration out there is on the streets of NYC. Whether hailing a taxi or riding the subway, the NYC style set doesn't come to play. It's what I love most about NYC. We are fashion people who must be pressed, polished, and camera-ready at a moment's notice—if you're in SoHo, you'll likely make it into a street interview.
NYC might be one of the most fashionable cities in the world, but it is also one of the most expensive. So I predict many of NYC's It girls will be making the most of Amazon's Big Deal Days. Ending October 7, the sale includes everything from beauty and fashion to home goods.
Here's what I think It girls will be stocking up on this October Prime Day as an NYC fashion editor. Think Levi's denim, designer-looking knee-high boots, fall 2026 trends (ahem, cropped trench coats), and so much more. Scroll on to shop the deals. Happy savings!
Shop It Girl–Coded Amazon Big Deal Days Finds Princess Polly Enlightened Faux Suede Bomber Jacket JW PEI Keyla Faux Suede Top Handle Bag Modatope Knee High Black Boots Levi's Cinch Baggy CIDER Oversized Plaid Cardigan Sweaters SHERLOVE Chunky Gold Earrings JW PEI Hana Medium Tote Bag GAP Oversized Boyfriend Crewneck Sweater Yeokou Oversize Trench Coat Levi's Ribcage Straight Full Length Jeans Heaven Mayhem Vittoria Sunglasses DONNAIN Premium Full-Grained Leather Crossbody Purse CELLENZ Kitten Ankle Boots Madewell Medium Perfect Leather Belt Madewell The Arden Crewneck Sweater Lioness Top Model Jeans Madewell The Greta Ballet Flats PRETTYGARDEN Corduroy Blazer Jacket Lioness Cheri Mini Dress Levi's 94 Baggy Jeans GAP Short Sleeve Organic Vintage Crew Neck Tee QIY Penny Loafers Sampeel Leather Jacket