Fawcar has officially launched its mid-to-high-end new energy vehicle brand, Joyee, in the Philippines. The brand’s debut includes three key models—the S04, the S08, and the N09. Here’s what to expect from this new player in the local EV market.

The Joyee S04 is a fully electric compact SUV designed for urban commuting and everyday driving. It has 565km of range with an energy consumption of 11.8kWh per 100km, which converts to about 75km/L. Other features include vehicle-to-load functionality, a panoramic sunroof, and a body structure made of 73% high-strength steel. The S04 enters the market with a P1,188,000 starting price.

PHOTO BY Fawcar

For those traveling longer distances, the Joyee S08 is a full-size plug-in hybrid SUV with a combined range of 1,555km and an electric-only range of 210km. It has 2C fast-charging capability, allowing the battery to charge from 30% to 80% in only 20 minutes. The cabin is 3,300mm in length and has a cargo capacity of 590 liters, expandable to 1,800 liters with the rear seats folded. The S08’s price starts at P1,628,000.

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Meanwhile, the Joyee N09 enters the market as the brand’s flagship four-door coupe. It’s available as a battery electric vehicle or a range-extended electric vehicle, has a smart cockpit utilizing a Snapdragon 8295P Dual-NPU platform, and features a 23-speaker Dolby Atmos sound system. While power output and range haven’t been specified for the local variants, Joyee says the N09 is capable of 0-100kph in 6.4sec. The N09 starts at P1,968,000.

PHOTO BY Fawcar

According to the brand, all three models have been specifically optimized for Philippine driving conditions, including high temperatures, heavy rainfall, and urban traffic congestion. What do you think of Joyee and its latest offerings?